Junaid Jamshed’s first outlet started at Tariq Road in 2002, which was and still is a shopping market for those who wish to buy latest trendy fashion cloths. In the beginning, only men’s wear was provided at the store but after some years clothing for women, kids, teens as well as the formal wear which include groom’s wear was also added to the products range which continues to expand. In 2011, Junaid Jamshed took a very bold initiative by giving a new look to its outlets as part of its ‘New Outlook, New Outlet’ strategy. This was a brilliant move by the store which gave it a new, modern and luxury look from others. Junaid Jamshed believes in excellence and has been providing it for 13 long years. Some of the products in Junaid Jamshed collections are Jewelry, Stoles, Shoes, Perfumes not to forget its Collections of Kurti, Hand-Woven and Silk.